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Home > Global Learning > Video Presentations > Ethics and Professionalism in License Negotiations
Ethics and Professionalism in License Negotiations
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How do you protect and enhance your professional reputation in a license negotiation? What are the established ethics codes and model rules of professional conduct (such as those from the American Bar Association or the Licensing Executives Society) when it comes to intellectual property licensing negotiations? How do you know what is "legal" and what is "right" under different circumstances? What is the difference between lying and puffing? These and many other questions are reviewed and illustrated through a dozen case studies. The conclusions: Be knowledgeable, be ethical, be professional, and remember that no client or employer is worth sacrificing your professionalism.